PETE BURNS IN CONVERSATION: FRANK AND FRAGILE
Pat Geary speaks to Pete Burns on September 17th, 2000. Recorded in the UK. A RIGHT STUFF exclusive!!
Pat: Pete, I presume that at some point we can look for this album to come
out in other countries besides Japan.
Pete: Unfortunately, Avex wanted to sign us worldwide, and we told them they
had to hurry, because I don't really want a deal in England. But if one comes
as a package with other things, fine. We ain't going shopping to record
companies anymore. The success of that in Japan, and the import levels, and
the Internet website, will hopefully make some person at a record company
aware.
Because I do feel I've got more to offer than Kylie Minogue. Let's look at
how many cracks of the whip she's had.
Pat: That's right.
Pete: "I'm Spinning Around"...oh, what a great idea!
Pat: (laughs)
Pete: You know, I don't respect those artists like Britney and Kylie.
They're not artists, they're puppets. They don't write it...
Pat: Well, I guess the game plan would be to concentrate on Japan first,
though...
Pete: It gives me a hell of a lot of finance, I don't need that finance out
of greed. I need it to bring security around me. My ambition is to make Lynne
particularly secure and Steve particularly secure, and myself and my father.
And to carry on doing this job.
And I want to do it on my 64th birthday; I want to be doing a show somewhere.
It's not that I have a love of show biz. I don't enjoy the performance that
much while I'm doing it, but I enjoy it once I'm through it, because I never
think I can actually start. And once I'm up and running...
Pat: You've done it.
Pete: I've done it. And it's like, wow! That's an achievement!
Pat: Yes, it's like loading up the dishwasher and getting the dishes done.
Pete: Well, the other thing, I'll walk on a route around London by myself,
trapped in the middle of a park, with no means of getting a taxi and have to
walk home. And it's like, I gotta do it, and I fucking hate it and think I'm
going to break down and scream. And when I get home, I think, "I did it!".
And I always look for a certain amount of achievement.
Pat: Pete, when you were in Australia, how did that go? Were you disappointed
or did that live up to your expectations?
Pete: Oh, I was thrilled with the fan base. I was EXTREMELY (and that's a
mild word) disappointed with the record company. Unfortunately, they're very
young, which is great. Ecstacy has just hit there in a big way. They're
having parties, and then recovery parties, and they simply can't get the job
done.
And I wouldn't go back to Australia. Sorry to the fans. But I wouldn't go
back to the Australian market at all, unless they did it my way. Because it's
a big country, it's small record sales, it's party party party all the time.
They just thought we were a miserable load of humbugs, you know, because we
did not want to go to acid house raves and drop E. And the record company
expected Marilyn Manson to get off the plane. And when they realised what a
lady I actually was...
Pat: They were disappointed?
Pete: They were quite horrified that I was more likely to be in the bedroom
wearing a face pack than be snorting a line of coke, and it just caused
friction. And it just simply wasn't worth it.
I mean, the fans were wonderful, and I hope they obtain my albums on import.
It was great...we were doing signings in record stores, and there were people
around the block, it's the first time I've done anything like that. People
were traveling from all the suburbs and from all over Australia. And meeting
all those and exchanging phone numbers and making friends, and like girls
were making friends with boys and queens were making friends together.
And it was really good, and I did my bit there and I thoroughly enjoyed it.
Very disappointed in the record company. They could have capitalised on it,
but they had us categorised as a drag band. Everything we did promotionally
was "London's premiere drag queen".
Pat: Oh, dear...
Pete: And we just said, "You've made a big mistake".
Pat: Yeah, they missed the point there.
Pete: Well, the TV wouldn't put us on. They didn't want drag on the TV. And
it was like, you really got it all wrong. You shot yourself in the foot.
Because profit-wise, I couldn't really make enough to keep me in mascara in
Australia. But I could have had a career there and reached the fans more
easily.
Pat: Now from over here in the UK, it looked like in America VH-1 was
seeming to try and do their bit for Dead or Alive.
Pete: Oh, they still are. VH-1 have been very, very supportive.
Unfortunately, the record company...it's just not their time yet. Steve went
and had meetings with these people, he'd already sent material, and they
hadn't even listened to it, and stuff like that.
It was just like, this is really negative, so let's take a breather. We got
ripped off with alarming frequency in America by promoters.
Pat: Yeah, I think a lot of people over there Pete, a lot of the fans were
so disappointed at some of the shows that didn't come off that they started
to think that maybe it's the band's fault.
Pete: Oh, no, I'm really sorry, but when you've got no plane tickets to get
from one town to the next, your luggage has been sent ahead, you've got no
hotel when you arrive in the town, you have to take a fucking bus to the
venue, and they've already let fans in before the sound check...it just ain't
gonna work out. You know, it gutted me sometimes, but had I done it once, it
would have been like a boomerang. It would have been always.
I did that, I did a tour of America on my own. Steve said I was a fool, and I
said I've got to find out what this is like. And I found an ugly side of it.
And he didn't believe how ugly it was. He thought maybe it was the
organisation around me.
And then when he came on the tours, he realised it was actually worse than
the picture I painted. We took a back seat and decided that we ain't going
back to America until we have a proper agency representing us, we have the
money upfront, flight tickets are booked, hotels are specified, the schedule
is all printed and approved beforehand. All of those small details.
Pat: So hopefully one day that will come again, but people just have to be
patient. I think their disappointment sometimes spills over into this
bitterness. And at the website we have to keep explaining to them that you've
gotta keep the faith. Because a lot of these things are out of your hands and
out of our hands.
Pete: Well, you know, try one of them to walk a mile in my shoes in this
career, for the amount of years I've been doing it without record company
support. Even when we were with a record company and had success, we didn't
have any support, we had obstacles. Because they didn't want us to be what
we were.
It's too complicated to explain. And the fans in America...I can't describe
the affection I feel for the Americans in general and their eagerness to
learn, because it's a new country.
I do love them, from every territory of America. I love meeting them, they're
all so very very different. I mean, we speak the same language, but we're
foreign. And they're a great nation, it's a wonderful, wonderful nation.
I don't say that to be a creep. I love America, I really really do love
America. But the business side of America is really ugly. And I'm afraid
that, although I haven't achieved a hundred million record sales, I've
certainly kept going and going a lot longer than some of the American-hyped
acts...I can't even remember their names. Oh, Tiffany, Information Society,
Jody Watley...all the people who got big. I'm still here!
TO BE CONTINUED
Copyright (c) 2001 by Pat Geary. Not to be reprinted or reproduced in whole
or in part without written permission.